Land Rover produces its 100,000th Discovery Sport

Land Rover recently set a milestone producing their 100,000th Discovery Sport with a special surprise for one lucky mum, Natalie Lipton, on Mother’s Day.Unknowingly, the Lipton family had purchased the milestone vehicle which was built at Jaguar Land Rover’s Halewood manufacturing plant, just 10 miles from their family home. To celebrate the milestone, which was reached just before Mother’s Day, Land Rover went undercover with Natalie’s children (Jacob, 7 and Noah, 5) to find out just how this car could be even more special for their mum.

With the help of Paul Cleaver, Discovery Sport Vehicle Programme Director and Andy Wheel, Land Rover’s Chief Design Manager for Exteriors, the Lipton boys has an access-all-areas visit of the company’s Design and Engineering Centre at Graydon. Noah and Jacob got their hands stuck in - from experiencing driving virtual cars to developing clay models, the boys provided the team with lots of inspiration and ideas for making this car perfect for their mum Natalie.

Paul Cleaver said: “It’s fantastic that the Discovery Sport has reached this significant milestone. To know that the car has resonated with customers across the world is a testament to the whole team involved in its creation and delivery.”

He further added: “The Discovery Sport is a truly versatile family car so it’s fitting that we are celebrating with such a special project from the Land Rover family to the Lipton family.”

To bring the boys ideas to reality, a team of designers, suppliers and experts from Jaguar Land Rover’s Special Vehicle Operation worked to create special touches which were delivered lineside and placed in the car during production by the team at the Halewood manufacturing plant in Merseyside.

Richard Else, Halewood Operations Director said that he was “delighted it is a mum, and her family, who live only a stone’s throw away from our plant that have taken delivery of this very special car.”

The Discovery Sport went on sale in December 2014 and is now sold in over 170 markets, with the UK, Europe and China leading the charge. The car has claimed more than 40 international awards including, most recently, ‘Large SUV of the Year’ by What Car? magazine.

For more information about the Land Rover Discovery Sport and to arrange your test drive, visit our Land Rover dealership in Leicester or contact us using the buttons below.